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Brand Story

Home Why DSPPABrand Story

The Start of DSPPA Brand

Since its establishment in 1988, DSPPA has made industrious and diligent efforts step by step, standing at the forefront of the times and working deeply in the field of audiovisual technology for more than 30 years to create more high-quality products, from public address to pro audio, from pro audiovisual to pro automation, our product line is constantly extending and upgrading to provide global customers with superb service.

DSPPA has unparalleled product design and exquisite craftsmanship, and provides quality services, in the pursuit of becoming the most professional audiovisual provider across the world.

Brand Interpretation

The DSPPA logo has nine dots representing the meaning of broadcasting and each letter is neatly arranged in a shape similar to the pattern on the “ding”, and is connected by two lines at the bottom. Meanwhile, the logo color is presented in a unique turquoise color, a color between green and blue, which belongs to the high-frequency band of visible light in electromagnetic waves.

  • Digital
  • Signal
  • Processing
  • Professional
  • Audiovisual

DSP Technology

Based on the industry’s technological high point, DSPPA is leading the direction and future of industry development with unique product
Design capabilities,
Smart audiovisual products,
Power to serve customers worldwide.

PA Field

Started with Public Address, to Pro Audio, Pro Audiovisual

Design Concept

The overall letter design of the DSPPA logo is inspired by the “Ding”, namely the ancient Chinese cauldron in traditional Chinese culture, which is an important symbol of Chinese culture with rich cultural connotations. Ding also represents the meaning of integrity, which is the core of DSPPA management, the cornerstone of DSPPA development, the spiritual driving force for DSPPA continuous innovation.

Open-minded Corporate Culture